Category Archives: Articles

I ain’t afraid of no Panda! Today Google spells out what we have taught for years…

May 6, 2011 Why would Search Engines want to promote High Quality, Original Content in their Organic Search Result Pages? Because that is what we Humans want high quality content too. Google is so uptight about this that it will … Continue reading

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SEO TRAINING IN CANADA – SPECIAL SPRING PRICING 2011

Make this your year and increase targeted traffic to your website. We’re trying to make it easier for you and just announce Special Pricing for 2011 Certified SEO Training Canada

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Google Improves Algorithm | Ask.com Feels The Pain

Ask.com traffic is down 28% acoording to Parent company , Answers Corp. The company links the slowdown in search engine traffic directly to changes in Google’s algorithm. Just like search engine optimizers, Ask is now analyzing the algorithm change and … Continue reading

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Digg Replaces Google With Microsoft

Digg has signed a 3 year exclusive ad deal with Microsoft according to BusinessWeek. Microsoft will be able to put their product in front of a high-tech savvy audience, according to Andy Beal.

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Advertising works, well sometimes.

Yahoo Inc. is about to start a new ad campaign using comedy, that will run on traditional and online media, according to NewFactor.com “Last year Yahoo outspent Google by 72%, $353 million in advertising vs. Google’s $205 million, according to … Continue reading

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Pay-Per-Booking Service On The Way From Genbook

TechCrunch provides information about Genbook. The company “is building a “pay-per-booking” product to allow local businesses to capture online bookings in real-time. The product will be distributed through online directories and local search engines, and businesses will pay a fee per booking.” Pay-per-action … Continue reading

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ComScore February Search Results

Google up slightly in market share while Yahoo , MSN, ASK  and AOL remain the same.  Google: 48.1% Yahoo: 28.1% Microsoft Live: 10.5% Ask: 5.0% AOL: 4.9% Search engine land charts out the past 12 months for comparison.

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Google Testing Pay-Per-Action (PPA)

Google opened its public beta for Pay-Per-Action (PPA) advertising and is now permitting selected advertisers to bid on clicks and on actions according to a Business Week article. This is what customers have been wanting for years. It will eliminate … Continue reading

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NBC and News Corp take a run at Google’s YouTube

NBC and News Corp will distribute free TV shows and movies through AOL, MSN, Yahoo and MySpace. A few weeks ago Joost reported that they will be offering ad-supported versions of Viacom Programs. Web TV is just getting going and … Continue reading

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Big Four Portals Dominate Internet Ad Spend

eMarketer.com’s report estimates that the big 4 will account for 66.6% on online advertising revenue in 2007.   2004 2007 Google 13.1% 32.1% Yahoo! 18.4% 18.7% AOL 6.8% 9.1% MSN 9.4% 6.8% Total: 47.7% 66.6% Even without Google , the … Continue reading

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