Category Archives: Articles
Announcing the Me Meter – Use it to Monitor the Customer Focus of Your Content – On and Offline
The Me Meter is a simple online tool to check where your content is more customer focused, or self focused. The more your content is customer focused, the more you tend to deal with their problems and solutions. More than ever today’s Marketing, not to mention Social Media Marketing #SMM, is more … Continue reading
I ain’t afraid of no Panda! Today Google spells out what we have taught for years…
May 6, 2011 Why would Search Engines want to promote High Quality, Original Content in their Organic Search Result Pages? Because that is what we Humans want high quality content too. Google is so uptight about this that it will … Continue reading
SEO TRAINING IN CANADA – SPECIAL SPRING PRICING 2011
Make this your year and increase targeted traffic to your website. We’re trying to make it easier for you and just announce Special Pricing for 2011 Certified SEO Training Canada
Google Improves Algorithm | Ask.com Feels The Pain
Ask.com traffic is down 28% acoording to Parent company , Answers Corp. The company links the slowdown in search engine traffic directly to changes in Google’s algorithm. Just like search engine optimizers, Ask is now analyzing the algorithm change and … Continue reading
Digg Replaces Google With Microsoft
Digg has signed a 3 year exclusive ad deal with Microsoft according to BusinessWeek. Microsoft will be able to put their product in front of a high-tech savvy audience, according to Andy Beal.
Advertising works, well sometimes.
Yahoo Inc. is about to start a new ad campaign using comedy, that will run on traditional and online media, according to NewFactor.com “Last year Yahoo outspent Google by 72%, $353 million in advertising vs. Google’s $205 million, according to … Continue reading
Pay-Per-Booking Service On The Way From Genbook
TechCrunch provides information about Genbook. The company “is building a “pay-per-booking†product to allow local businesses to capture online bookings in real-time. The product will be distributed through online directories and local search engines, and businesses will pay a fee per booking.” Pay-per-action … Continue reading
ComScore February Search Results
Google up slightly in market share while Yahoo , MSN, ASK and AOL remain the same. Google: 48.1% Yahoo: 28.1% Microsoft Live: 10.5% Ask: 5.0% AOL: 4.9% Search engine land charts out the past 12 months for comparison.
Google Testing Pay-Per-Action (PPA)
Google opened its public beta for Pay-Per-Action (PPA) advertising and is now permitting selected advertisers to bid on clicks and on actions according to a Business Week article. This is what customers have been wanting for years. It will eliminate … Continue reading
NBC and News Corp take a run at Google’s YouTube
NBC and News Corp will distribute free TV shows and movies through AOL, MSN, Yahoo and MySpace. A few weeks ago Joost reported that they will be offering ad-supported versions of Viacom Programs. Web TV is just getting going and … Continue reading
