Category Archives: SEM

Search Engine Marketing

Google will be all over this post.

Why do Search Engines crave fresh content? Yahoo, Google and the likes want to give you what you are searching for, so you will return there for your next search. Then, who knows, maybe one day a week you will … Continue reading

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Was the Toronto SEO Workshop worth it?

According to the students – now graduates – of the Certified SEO Basic Essentials and Advanced SEO Workshops held in Oakville last month, big time. Barry and I had a great time with the students who really dug in and … Continue reading

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SEO Workshop boasts John Alexander as special expert SEO instructor

Just in! John Alexander, Search Engine Academy co-founder, will be joining SEO Expert Instructors Barry Byers & Greg Mate for 2 days of the Advanced 3-Day SEO Workshop November 14 & 15 2007 in Oakville (Toronto, Ontario). Nov 12-13 is … Continue reading

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US May 2007 Searches | Google’s Relentless Domination

According to Hitwise, Google continued to dominate May 2007 percentage of US searches. Google 65.13% Yahoo 20.89% MSN 8.40% Ask 3.92%

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Advertising works, well sometimes.

Yahoo Inc. is about to start a new ad campaign using comedy, that will run on traditional and online media, according to NewFactor.com “Last year Yahoo outspent Google by 72%, $353 million in advertising vs. Google’s $205 million, according to … Continue reading

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Yahoo! says Real Media, worth real money – real quick

In October Yahoo purchased 20% of the 4-year-old company, Right Media, for $40 million. Yesterday Terry Semel, Chairman and CEO of Yahoo Inc announced they have agreed to purchase the remaining 80% for another $680 million. Semel’s post Democracy and … Continue reading

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ComScore February Search Results

Google up slightly in market share while Yahoo , MSN, ASK  and AOL remain the same.  Google: 48.1% Yahoo: 28.1% Microsoft Live: 10.5% Ask: 5.0% AOL: 4.9% Search engine land charts out the past 12 months for comparison.

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Local Search | Entrepreneur.com’s Top 15 Sites

Entrepreneur.com has an interesting article on local search and 15 ways to promote your site locally. Google AdWords Yahoo! Local Listings CitySearch Ask.com’s AskCity AOL’s CityGuide Craigslist MerchantCircle.com Dotster Local.com Froogle Local ReachLocal RegisterLocal TrueLocal YellowPages.com Web.com’s MyEzClicks program You … Continue reading

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Link Building | Google Upgrading Linking Info

Link building is an important part of SEO. Google has announced that they are providing valuable linking information to webmasters. Google’s webmaster central blog indicates that Google is now giving you the full phrase that people are using to link to … Continue reading

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Cracking Google’s Algorithm?

Computerworld published an article regarding some interesting comments from Matt Cutts. The article mentions Matt and some freely offered clues, “such as placing keywords in the title, headings and even the URL, and keeping related words close together.” Hint (LSI). … Continue reading

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